10 Business Books Every Entrepreneur Should Read

Are you looking for substantial resources, inspiration and tips that will give you an advantage in your entrepreneurial journey? Many of us have the desire to improve ourselves, our strengths, knowledge, and as a person. The market of business books is vast and can be intimidating to take the plunge. In this article, we came up with 10 of our top business books that will not only gets you thinking, but could also spark some creativity in you:

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1. Never Give In!: The Best of Winston Churchill’s Speeches by Winston Churchill

From sayings of Sir Winston Churchill’s abnormal poly=phasic sleep habits to the power of his oration, it is clear that Churchill is one of the biggest political figures in history, and remains the only British Prime Minister to have won the Nobel Prize in Literature. In the book Never Give in!, grandson Winston S. Churchill has put together a personal selection of Sir Churchill’s speeches. It covers the whole of Sir Churchill’s life, from the very first speech he made to those of his last days. Sir Churchill is revered as an indomitable public figure, his spirt and wisdom can be called upon to move and inspire.

2. Influence: The Psychology of Persuasion by Robert B Cialdini, Ph.D.

Therefore, Influence was Dr. Cialdini’s seminal book, based on 3 ‘undercover’ years applying for, and training at used car dealerships, fund-raising organizations, and telemarketing firms to observe real-life situations of persuasion. The book has since sold over 2 million copies and has been translated into twenty-six languages. Harvard Business Review lists the Emeritus Professor of Psychology and Marketing at Arizona State University in “Breakthrough Ideas for Today’s Business Agenda”. Influence posits and explains the 6 psychological principles that drive the human impulse. It reveals not only ways to nudge others into complying to you, but also to defend yourself against subtle coercion and manipulation. For people in marketing or digital marketing and business, this may well be among the most important books to be written in the past years.

3. How Google Works by Eric Schmidt & Jonathan Rosenberg

Therefore, We are know that Google’s unique culture and working arrangement has put itself in its own class, but how much do we know of what really goes in within. The problem is compounded Uruguay Phone Number by Google being one of those organisations that is notoriously hard to go into. How Google Works is an entertaining, page-turning primer that contains lessons and explanations about how technology has shifted the balance of power from companies to consumers. Google’s solution to succeed in the ever-changing landscape is to create superior products, and the attraction of a new breed of multifaceted employees dubbed the smart creatives’. Schmidt, once a CEO himself, and Rosenberg, offer insights on corporate culture, strategy, talent management, decision-making, communication, innovation and so on, with numerous insider anecdotes from Google’s history.

4. Economics: User Guide by Ha-Joon Chang

Therefore, Once again, the dismal science is rendered in an intelligent, lively, readily accessible, and a not so dismal manner. University of Cambridge economist Ha-Joon Chang offers. Moreover, A whirlwind crash course through economic history that explains the strengths and weaknesses of different schools of thoughts. For instance, from the classical to the Keynesian to Neo Keynesian Economics. Moreover, Being a heterodox economist, Chang has a disregard for conventional economic pieties. Economics. The User’s Guide offers a non-mainstream lens through which the layman can easily look through. From the future of the Euro, inequality in China. For instance, or the condition of the American manufacturing industry in the United States. The book is a concise and expertly written guide to economic rudiments. That offers a clear and precise snapshot of the global socio-politco-economic landscape and how it affects our lives.

5. Creativity: Flow and the Psychology of Discovery and Invention by Mihaly Csikszentmihalyi

Therefore, We cap this list with another book by Csikszentmihalyi. How did Einstein came up with his Theories of relativity? What process did J. M. Keynes went through in writing the seminal work The Theory of Employment, Interest and Money? However, creativity aims to unravel the mystery behind the geniuses of people such as Keynes and Albert Einstein, among others.

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